Tiny Stewards is a new genus of humanoid plant creatures that have began appearing in urban landscapes– flowerpots, backyards, abandoned overgrown lots. The emotional experience of the brand is to capture the wonder of the natural environment in miniaturized form to bring a dash of joy and green adventure to city dwellers, with the broader goal of re-establishing a connection to the happenings in soil and flora via urban gardening.
The first spotted creature is Dreedling the Seedling. Stewards can be observed wandering about the environment, building compost heaps, planting seeds, singing to seedlings, and running away from spiders.
Art Prints and figurines can be purchased via the Tiny Stewards store
Responsibilities: Creative Direction, narratives, product photography, digital photography, product development, branding